What we see
There is, however, an accelerating disconnect between the narrative of big systems, whatever the domain, and the reality of regular people the world over. The old saw that good news does not sell is true and in an era of always connected digital media, hope is always on the back foot struggling to be heard above the buzz of the bad.
One of the great failings of the sustainability movement over the decades is that it has been far more comfortable selling doom and gloom - - the poverty, pollution, waste, extinctions, habitat destruction, over population and climate change - - to engender a sense of urgency, rather than in promoting trust and hope.
What we believe
Within this global context, FenElpi Partners fundamental narrative is one of connection, linkage, bridge building, channeling and the glue for all of this is selling hope: not through our profile, marketing, or communications but rather through our actions, projects and, most importantly, through our building track record of transactions.